Media, Sports & Entertainment
All the latest online conversations on your radar to make impactful decisions.
Tune-in to what people want
Use conversation data to deliver what consumers want. Keep up with changing consumer behavior, innovation in digital channels, and the new role of advertising, to stay ahead of your competitors.
Why Talkwalker
Deliver what your audience wants
Discover conversations around growing trends like esports, podcasts, and video streaming, to improve customer experience. Analyze different segments to tailor your content, communications, and strategy.
Learn moreKeep an eye on your competitors
Understand where your industry is headed and lead the way. Analyze your social media channels alongside those of your competitors' to see where your brand stands, and how your messaging is being perceived by consumers.
Learn moreHand-pick the best influencers for your campaigns
Boost your upcoming campaign or feature launch with influencers who can promote your brand amongst their followers. Choosing the best influencer is easy with insights from our social listening platform.
Learn moreOur Clients in
Media & Entertainment
In a year of global crisis, media & entertainment played a big role in helping people cope with sudden lifestyle changes and uncertainty, while also keeping them informed about the pandemic.
Excerpt from
"Fun 2.0: re-inventing entertainment in a pandemic world"
Publications
This section showcases certain publications that look at how different brands in media & entertainment have used social listening to make the most of their events and campaigns.
Blog
Each year, Talkwalker Social Content Ratings (SCR) ranks the top primetime TV shows, top sports programs, top live specials, and more, according to social media ...
Blog
Influencer marketing has grown bigger and trendier in the past few years. And it’s not over. Despite the pandemic, influencer marketing continues to ...
Blog
Picture this… you're a major broadcast channel and you’re looking for sponsorship marketing. You need to tell your sponsor about your audience. ...
Blog
Text mining is a natural language processing technique that helps analysts generate powerful insights by finding meaningful patterns and tendencies in unstructured data. Get a ...
Blog
Hidden inside your organization, there’s a wealth of untapped information about consumers. With text analytics tools you can convert this unstructured text into ...
Blog
Consumers buy from social media. It’s why brands of any size need a presence if they want to reach them. Understanding what motivates ...
Blog
Building brand love is an essential step to post-lockdown success. But what marketing KPIs should you be measuring to monitor your love? In this blog, ...
Blog
Our lifestyles today have changed significantly from how they were 2 years ago. And one of the greatest changes we see is how we spend our ...
Blog
Tracking and analyzing hashtags is key to planning and managing an effective campaign on social media.
