Public entities today must leverage the power of social listening to fully understand their community and better respond to their needs. Including social media analytics can simplify the extraction of insights to give more time to the campaigns fuelled by them.
Track responses to your campaign in real time, giving you the ability to optimize efforts effectively. Follow the hashtags, keywords and sentiment towards your campaign to find out overall receptivity.
Learn moreMonitor your diverse community and segment your audience based on demographics and psychographics. Find solutions and measures for your tailored audiences based on their specific needs.
Learn moreUse our AI-predictive alert system to identify potential crises faster and protect your brand health 24/7. Monitor sentiment towards your team and communications to make necessary changes.
Learn moreLearn they ways in which you can leverage social listening. Get the most out of our platform and use the insights to generate impactful campaigns.
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Marketing Essentials
What are the key things to consider when looking for a social listening tool?
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