Beauty & Fashion
Let social listening guide you through the constant array of conversations around new launches, sales, and promotions
Stay ahead of the curve
To succeed in beauty & fashion you need to keep up with conversations on competitors, product lines, discount seasons and consumer preferences. Easily consolidate all the conversations around the industry and gain the insights you need to stay ahead in this fast-paced environment.
Why Talkwalker
Create campaigns according to customer needs
Achieve greater reach and engagement by making your next collection around your customer needs. Use our AI-powered platform to find inspiration for next season.
Learn moreMonitor the competitor landscape and its various players
Use social listening to measure yourself alongside the competition. Keep an eye out for what customers are saying on sustainability, pricing, quality to tailor your messaging.
Learn moreAmplify your campaign's success with key influencers
Boost your upcoming campaign with influencers who can promote you amongst their followers. Make customers crave your pieces thanks to a celebrity or renown fashionista.
Learn moreOur Clients in
Beauty & Fashion
To find out which product category to target and how to set Rimmel apart from competitors, we looked at competing brands and consumer insights using Talkwalker.
Cheska Teresa
Managing Director, Lion & Lion Malaysia
Publications
To navigate through this complex environment, you need the right tools. We have chosen some publications that can give you a preview of what social listening can do for your brand.
Blog
95% of respondents to PwC’s 2019 Global Crisis Survey said they thought a crisis would hit within two years. When COVID-19 struck, over 30% of respondents ...
Blog
Your end of year marketing report should prove your results and provide marketing data to improve campaign performance. We know - believe me - that ...
Blog
Influencer marketing has grown bigger and trendier in the past few years. And it’s not over. Despite the pandemic, influencer marketing continues to ...
Blog
As part of our Social Media Trends 2022 campaign, we organized a webinar with Red Comm Indonesia, one of the award-winning marketing agencies in the region. ...
Blog
Influencer marketing has been on the rise over the last few years, and shows no signs of slowing down in India. Instagram influencers are to ...
Blog
We thought that measuring customer experience in the real world and on the web was enough. But that was before the metaverse, an amalgamation of ...
Blog
Creating your marketing strategy is a challenge. Your first challenge. Your second, is writing your marketing plan. Together, they’ll guide you, your team, ...
Blog
TikTok is taking over social media, leaving other platforms playing catch-up. This short-term video platform has broken download records, and is now the go-to app ...
Blog
Do you get a buzz from PR crisis management? I do, but don’t tell! Panic gets you nowhere, while balance keeps your brand ...
